WHERE SPEED AND PRECISION MEET

EPSON ROBOTS

The Epson brand dominates within the market of printers, projectors, and other digital devices. Their robots division is not as well known as their other products. Badali Design was assigned to be their support team to visually communicate their cutting edge technology as well as positioning their robots as a worldwide leader in their industry.

 

BRAND STRATEGY  /  IDENTITY LOGO  /  VISUAL ASSETS  /  LAUNCH MATERIALS

Digital advertising for trade resource placement is an on-going marketing initiative that keeps the Epson brand at the forefront of the industry. The on-going campaign yield a consistent visual and messaging presence for the brand at all levels.

As the yearly distributor meeting approached, we were tasked with developing an event logo that identified with the location of the event. Multiple concepts were explored and various applications of the logo was applied.