INVESTING IN OUR FUTURE

THE WHOLE CHILD

The Whole Child is an established non-profit organization that has numerous marketing touchpoints. The lack of visual consistency between the various channels of communication was a problem that needed image consistency. Badali Design was challenged to unify all mediums with a design approach that represented their long history in a lively yet professional manner.

 

VISUAL ASSETS  /  VISUAL IDENTITY  /  MARKETING MATERIALS  /  WEBSITE REDESIGN  /  ENVIRONMENTAL GRAPHICS  /  PACKAGING

As the primary marketing piece for the organization, we approached the design of the annual report to showcase their vision, commitment to children, and their comprehensive mental health services.

A series of booklets that educate and inform on the various programs offered was in order.

Updating the homepage headers of the website was necessary to allow for a continuity of the visual assets.

As families are placed in their new homes, additional assistance is given in the form of boxed items to help alleviate the cost of necessary items such as toiletries, towels, cleaning supplies etc. Our goal was to create playful visuals for the boxed items to create a special gift package as well as a other informative collateral for the “Kit and Kaboodle” start up kit.

As a remodel of the headquarters location was underway, we needed to create inspiring environmental graphics through the use of color and imagery. Our designs developed an appropriate brans experience that met The Whole Child’s vision. Larger than life wall treatments and bold oversized mission and vision statements adorned common spaces for brand emphasis.